UBS launched its "House of Craft" initiative in New York, celebrating craftsmanship in the watchmaking industry amid its integration of Credit Suisse. The three-day event featured discussions with industry leaders and celebrities, aiming to enhance brand awareness and connect with potential clients. The campaign, part of a broader strategy to define UBS's identity post-merger, emphasizes the bank's legacy and commitment to excellence.
UBS launched its "House of Craft" initiative in New York, celebrating craftsmanship in the watchmaking industry amid its integration of Credit Suisse. The three-day event featured discussions with industry leaders and celebrities, aiming to enhance the bank's brand identity and connect with potential clients. The campaign, part of a broader strategy to redefine UBS's image post-acquisition, emphasizes the art of banking as a craft, aligning with the bank's Swiss heritage and commitment to excellence.
LVMH Moët Hennessy Louis Vuitton SE, a leader in luxury products, generates net sales primarily from fashion and leather goods (48.9%), followed by watches and jewelry (12.8%), perfumes and cosmetics (9.6%), and wines and spirits (7.7%). The company operates 6,097 stores globally, with significant sales in Asia (30.8%) and the United States (25.3%).
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